Our email list goes back well over a decade. A scary thought when you think about it! People could have been shooting film when they signed up … or still at High School. Mac OSX and Win XP could have been in the future, let alone Facebook and Twitter! (On the other hand there'll be people on it who signed up for Photojunction only yesterday, but in order to design albums from Brand X.) The fact is we've been changing just as much as the world has, but I'll bet many people won't know about the Queensberry Press, for example, or Musée, or our Apple® connection. Or that that you no longer need To View More >>

It was a very successful evening on Friday for our design agency ALT Group at the New Zealand Design Institute's Best Awards, where they won a total of eighteen awards, three of them, including a Gold, for the rebranding work they did with us last year: The GOLD AWARD was for the overall rebranding and visual identity project, as expressed in our new website, marketing material, logo, product photography etc. SILVER AWARD: For the Queensberry bride book, a promotional booklet designed specifically for our clients to distribute to brides and grooms, to express the Queensberry brand story and highlight To View More >>

If you haven't already, head over to our Brand Blog and check out the album from French photographer Christophe Flers we've just featured... But before you do... You may be interested in reading this: It's part of a blog post (translated from French) that Christophe wrote about his journey from discovery to delivery, of his first Queensberry album... "This week I experienced a defining moment in my professional life; symbolically important as I carried out one of my dreams: To propose to my married couples the most beautiful albums ever. I discovered these albums in Las Vegas last year and since To View More >>

"I'm going to interview Simon Whitten while I'm in the UK," I said to Heather, "Short story - what springs to mind?" "Stately homes ... panoramic images ... simple, classic album designs," she said. Simon has established a solid business at the very top of the UK wedding market, and what struck me about our conversation was his confidence and clarity in talking about it. To succeed in this business requires a lot more than photographic passion and skills. You need a clear understanding of your market position, your clientele and where they come from, your brand and how you project it. The low end To View More >>

A little over 6 years ago I returned to my office after a meeting with staff to introduce a design audit and branding project. My phone rang and a man introduced himself and said he was from Apple. At first I thought I was being punked - all through the presentation the consultants had compared us to, and suggested we benchmark ourselves against, not our competitors, but great companies like Apple. This gentleman proceeded to tell me he was from Cupertino and that his boss was Steve Jobs. I tried to act as if I took calls like this everyday. He said they wanted to develop a premium book, and would To View More >>

Are you proud of your work? What's it worth? Where do you sit in the marketplace? Cheap and cheerful? In the pack? At the top? If you're not happy with where you are, what are you doing each day to change that? I believe it's very hard to achieve our goals if we don't have our heads and hearts straight, and at Queensberry we have fierce internal debates about two questions that directly affect what we do each day. The first is about our relationship with you, the photographer. You're our customer, right? Our job is to package your images, enhance their perceived value and create new sales opportunities To View More >>

This is a long post, so I’m starting with the short story! Some people are upset about the terms of trade for our new web-based lab service, Queensberry Print. We want to clarify that, yes, Queensberry Print products are available to both professional photographers and end-consumers. Certainly, “consumer” means “everyone”, but in reality we believe these products will only be of real interest to professionals, serious amateur photographers, and people who received digital files from a professional and who really care how their photos are printed. Our existing range To View More >>

Let me tell you a story about why we're in the album business, why we believe in brand building, and why you should too. Don't tell anyone but you're looking at two early Queensberries from the days when albums weren't everything we do. It may look a bit tired but the old wallet on top has excellent provenance, as they say. In 1990 Stephen brought his new fiancée home from Brisbane to meet his family in New Zealand. He gave her the Queensberry tour, saw the wallet and asked could he have it? Heather gave it to him. (I hope she gave Sonya something too!) Years passed. We stopped making wallets. To View More >>

As soon as November comes around things get pretty crazy here at Queensberry! We always set an early cut-off date because we get a flood of orders at this time of year, and want to be able to guarantee delivery, but also because it's summer down under and we close down for three weeks. The last thing we want to happen is for one of your customers to be disappointed!  We know our job is to look after your brand as well as to delight your customers. Fortunately, you're in good hands. Our customer support team and production staff are truly awesome!  They arrive to work in the early hours (often To View More >>

Since our re-branding last year the front flyleaf of every Queensberry album has been embossed with the new Q-mark. Why's it there? It’s simple really: to sign our work with pride and to acknowledge the craftsmanship and detailing that goes into every album we build. We're doing the same thing that you do as a photographer when you sign your work. We're branding it. Let me explain in detail what we're doing and why, because our goal is to build a brand that will support you as our clients. § Branding is primarily about getting recognised - not a "camera" but a Leica, not a "wedding album" but To View More >>