It’s been a while since I last wrote for the blog, but a few discussions I came across on Reddit recently got me thinking. They started as general discussions about photographers’ pricing, with some of the conversation turning to albums. I didn’t know the full details of what was being offered, so I couldn’t comment on the individual situations. Some of the comments were hard to read, knowing how much time, thought and care can go into creating an album. But they sparked my thinking about how photographers help their clients understand that — and see the value in what they’re being To View More >>

Help your clients have their photographs in hand for the end of the year Queensberry’s 2026 end-of-year order deadlines Christmas is often when photographs come alive again. Albums are passed around, framed photographs are unwrapped, and favourite stories are shared as people gather together. It’s a lovely time to reconnect with clients who have an album underway, or invite previous clients to consider an album, frame or print. They make wonderful gifts, too. Starting early gives everyone more time to get their orders in, without the pressure of last-minute deadlines. Planning ahead To View More >>

There's a framed photo of Heather and me that's thirty years old now and been on the wall above my desk for the last fourteen. It was shot by Rod Ellmore in 1994 while our whole family was together in Auckland. When I look at it I think: “Didn’t we look cute thirty years ago? And I had hair! Remember how those Lockwood houses creaked? The bloody dog ruined that couch… Love the Indian parchment — still on the wall… What happened to those Churchill books? The printing is like new… Those shoes were great…” In another thirty years our grandchildren To View More >>

Offering products in your photography business doesn’t mean turning into a pushy salesperson. (Oh, I've said that before!) Done well, selling is just another form of great service. Here’s how to make it feel effortless and truly valuable — for both you and your clients :) 1. Start with the why Don’t jump straight into product talk. In your interactions with clients, help them understand why printing matters. Share stories, examples, and your own philosophy. Be the person who loves their products! Explain how an album becomes a family heirloom. How a framed To View More >>

When we think about "client experience" we can concentrate too much on logistics — timely communication, smooth booking, on-time delivery. Those things matter — a lot — but the real magic happens when we focus on how our clients feel at every stage of the journey. Because at the heart of photography is emotion. People book us to capture something meaningful: a moment, a milestone, a memory. And long after they’ve forgotten what they paid or how many images they received, they’ll remember what it was like working with us. So, what do you To View More >>

We’ve all been there — your client loves their gallery, gushes over the moments you captured… and then skips over the album. You say they’re available but no one bites. It can be disheartening, especially when you know how meaningful they are. And the same goes for other products! But here’s the thing: if your pricing page only mentions “albums available” without any visuals, story, or context, it’s completely understandable that clients pass them by. They’re not saying no to the album—they just haven’t been given a reason to say To View More >>

In case you're wondering after our recent posts —  we don’t think digital files are the enemy! Today’s clients expect them. And we know (because digital downloads are such a popular feature in Workspace)  that for many photographers, they’re a vital part of a thriving, sustainable business — and when embraced with intention, they can enhance, not diminish,  the client experience. They are the first step in a meaningful client relationship. Today’s clients want to share, relive, and carry their memories everywhere. So think of digital To View More >>

“Okay… what should I be offering?” The answer will depend on your clients — and your photographic genre . Each genre requires different presentation. For example, a wedding photographer, with potential sales of hundreds of images, will require completely different products from a landscape specialist offering images intended for wall display. Bear in mind too that the most appropriate printing isn't just a personal preference but will depend on the products you want to offer. For example, we recommend silver halide over inkjet for applications where To View More >>

A fairly common thing we hear from photographers is: “My clients just don’t want printed products.” But here’s the truth — more often than not, it’s not that they don’t want them. It’s that they’ve never been shown the value of them. They’re used to digital galleries. They expect USBs. That’s what the industry has trained them to expect. But just because it’s all they know, it doesn’t mean that’s all they want. Ian tells the story of being in a seminar with a number of very wealthy Americans. When he tried To View More >>

Your clients were eager to get their album, maybe they even pre-paid for it, but after the wedding you don't hear from them. Maybe they don't reply to your calls. What can you do? Here are some suggestions to keep things moving along! Don't be surprised After the big day, real life sets in. No wonder you slip down the to-do list. There's work to catch up on, and everything else they've put on hold, maybe for weeks. Make sure they know you understand. Set deadlines People need structure, so give them a timeline before the big day. For example, their images will be online To View More >>