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Previous | Contents | Next Download the eBook Bad taste takes a while to show up, but as soon as it does it’s embarrassing. How to avoid it? Start by keeping it simple. If in doubt, leave it out. The half life of crap In her book The Mesh, Lisa Gansky talks about “the half life of crap” – about cheap manufactured products and how long they last. Or rather don’t last. Her point is that the half life of crap products is way too short. They get boring or they break. They end up at the back of your garage or as land fill. Our poor planet can’t afford To View More >>
Previous | Contents | Next Download the eBook "Me me me! My favourite word." — Seth Godin The people paying Here’s the key thing about social photography. Those people in your viewfinder are paying your bills. All of your bills. And the images you take are more or less worthless to anyone else. What are your customers after? Why do they want their photographs taken? Actually, do they want their photographs taken? In social photography the trick is to understand that it’s not about the print, or the album, or the photography, or Photoshop, or what your peers think To View More >>
Previous | Contents | Next Download the eBook Model yourselves on people who’ve built long, profitable careers — those who get as much fun out of making a sale as taking a picture. Predictions Here are some predictions for you: Over the course of your career new cameras and technology will continue to make it ever easier for anyone to take a half-decent picture and share it with their friends and family. Even so, many people will continue to make a good living using skills that they share with most people on the planet (not just photography — writing, cooking, To View More >>
Over the past few weeks we've been working on resources to help support you with your marketing. Today we're launching our first Social Media Marketing Kit. This first kit includes twelve unique designs for sales promotions. As you can see it's focused on albums and prints, but it's easy to swap out the text and images in Photoshop for your own purposes. They can be used on Instagram and Facebook, or included in your marketing ads. Over the next few weeks we'll be launching more resources, so stay tuned. We hope you like them! Download the pack below, To View More >>
This entry was posted in Marketing by Alexandria Baugh

Even with digital images and online galleries everywhere, the most impressive way to show off your work is with a printed portfolio. A printed book shows more than your photography skills. It expresses your design abilities, your taste in materials and your high standards as an artist. If you're thinking about creating your own portfolio, here are some ideas to get you started. They're not like wedding and portrait albums Sample albums normally mimic what you want to sell. They show prospective clients what to expect, and help them visualise their To View More >>
This entry was posted in , by Victoria Hollings

If you haven't seen our brand new frames, you need to take a look! They've got away to a cracking start since we launched them. But you might be wondering — How can I show frames online without spending heaps on samples? Which ones should I offer? What would they look like with my photographs? The answer? Our new stock image templates for frames. They're free to use anywhere you're selling. Download our PSD layouts, insert your own imagery and you'll have a virtual product complete with your own photography. Our stock templates for frames To View More >>
This entry was posted in by Victoria Hollings

Matted prints are proving to be a great sales tools within the professional photographer community, and since Sue Bryce introduced her 'reveal wall' sales technique, photographers have been jumping on this for their own studios. Our Studio Boxes and Slip-in mats are designed so you can stock up with products, and order your Queensberry prints separately. The prints will only take a few days to arrive depending on whether you want us to colour correct or not … or of course you could print your own. Either way, you'll be able to schedule a sales consultation/photo To View More >>
This entry was posted in Product Updates by Alexandria Baugh

There's no substitute for display samples that your customers can touch and feel, but you can give your clients a wider "trade show experience" in your marketing materials and website with our new stock image downloads. They're free to use anywhere you're selling. Download our PSD layouts, add your own imagery to our layout shots, and you'll have a virtual product complete with your own photography! Maybe you can even help your clients envisage their purchase by using images from their own shoot. It's quick and easy in Photoshop, and we'll To View More >>
This entry was posted in Marketing by Alexandria Baugh

Last week we were enjoying drinks and nibbles with some photographers in the Design Space, and they asked, why all the pictures on the walls? The short answer: We’re visual people and we need visual prompts. The long answer: It’s part of our design process. We fill walls with things that inspire us, projects we’re working on and ideas for the future. They remind us what we’re up to and where we’re going. Workspace has been our main focus as designers this year. We’re a small team, and it seemed a daunting task. “Where do we start?” we thought — To View More >>
This entry was posted in by Alexandria Baugh

There's a huge amount of power in Workspace. We know, we use it all, and we love it! Queensberry’s website is built on Workspace. We blog in Workspace. We sell in Workspace. And we design albums in Workspace, and Photojunction — half the albums we make, in fact, all part of our free album design service. But not everyone wants to use our software to design Flushmount albums and Q-Books … not when they're already up and running with cool alternatives like Fundy, SmartAlbums, or Adobe's InDesign and Photoshop. To View More >>
This entry was posted in by Melissa Dangerfield